#LifeAtSCU was a storytelling and social media marketing series I created and led during my internship with Santa Clara University's University of Marketing and Communications.
I interviewed students and staff, filmed and edited campus life content, and produced engaging behind-the-scenes stories to connect with SCU’s global audience across platforms.
A promotional video I created for Santa Clara University’s Women’s Soccer Team to rally support for the 2025 season. I collected key performance data, selected the audio, and wrote engaging captions. The video garnered 14.6K views.
A POV-style video highlighting my visit to Santa Clara University’s Forge Garden, a hub for sustainability and community learning. I provided the voiceover, edited the footage using Premiere Pro, and wrote the caption to drive engagement around SCU’s sustainability efforts. The video drew 22.9K views.
A POV-style video of my visit to Bucky’s Closet, Santa Clara University’s student-run, on-campus free thrift store launched in Fall 2024. I conducted student interviews, provided the voiceover, and edited the video. It gained 11.2K views.
An orientation and move-in video I created for Santa Clara University’s incoming Class of 2028. I gathered content sources, selected audio, and crafted the narrative to welcome new students. The video received 32.6K views.
I edited this footage using Premiere Pro and created captions for this Instagram post featuring Jordan and his impressive Rubik’s Cube skills. The video reached 26.7K views.
A “passing-the-phone” video I created in collaboration with fellow student ambassadors from the College of Arts and Sciences at Santa Clara University, showcasing our diverse talents and backgrounds. I led the filming, editing, music selection, and caption writing. The video garnered 17.9K views and celebrated the spirit of teamwork and student identity.